When you’re out and about, you’ve probably noticed that it seems like people spend more time on their phones than they used to. And it’s true; the data backs it up. In the last four years, the amount of mobile data usage has quadrupled, and according to Google, mobile is now the go-to choice for browsing the net, and their mobile-first index is now in effect.
Yet, a lot of sites are still buggy or slow on phones and tablets. Speed is a huge issue. Nobody wants to sit around waiting for sites to load, and to help out, Google has created the AMP framework that anyone can adopt for their sites to load faster, and is what we’re going over in this week’s 2 Minute Tip.